Here is a great article that I've been trying to write on my own for about 10yrs now...but it's so well written, and so to the point and accurate that I couldn't improve upon what was said, so I'll just link to the article.
When I first started out, back in the early 1990's, I felt exactly the same way as the couple that wrote this piece....but I soon found out that being an artist and being a businessman were two totally opposite ends of the spectrum. The artist in me wants to be able to photograph everyone I possibly can, at whatever rate they can afford to pay me. The businessman I need to be tells me that I can't stay in business doing that...so there's a constant struggle between the two, even until this day. One thing that I have learned (the hard way, of course) is that if I'm not a good enough businessman to generate enough income to keep my business afloat, then NO one benefits from my abilities.
I can't begin to tell you how many calls and emails I get from prospective clients that rave about the pictures I have on my web page, or that have been referred to me by a good friend or another vendor....but when they hear how much of an investment they'll have to make for my services, they have to look elsewhere. The reason for that, many times, isn't that the clients didn't have the funds initially, it's just that they didn't realize the costs ahead of time and didn't set aside an amount to cover services like mine when they were making their budgets. I've heard repeatedly from many clients something to the effect of "I thought wedding photography should only cost "X" amount..." There is a lot of misinformation out there as to the true costing involved when someone takes up this vocation professionally, and this article is a great resource to consider if you're looking to hire a professional photographer for your next event....enjoy!!
Why Does Good Wedding Photography Cost What It Does?
Wednesday, June 15, 2011
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